NBC has been home to some of the best, most iconic comedies of the past 40 years. Many continue to be wildly popular on streaming services with a generation of viewers who weren’t even born when they first aired. But the problem is this generation attributes the shows to the streaming services, not NBC. We worked with the folks at NBC Entertainment to create a campaign to celebrate the great comedies of the past as well as promote those that are currently airing on NBC. We wrote scripts for multiple length spots that will air on all NBC properties, with NBC’s internal team taking responsibility for the production and edits.