News | Erich and Kallman

Note to CMOs: Trust Your Gut and Don't Be a Kevin Cash

In critical moments, data gets you only so far. Our chief growth officer Kate Higgins shares her thoughts on baseball, data, advertising ...

Today’s Office: Erich & Kallman’s Kate Higgins on working wherever her RV takes her

This week Kate Higgins, tells how she's staying sane by, literally, keeping moving. Continue Reading on The Drum >

Oxigen Water Profiles Essential Workers in 'Recover+Rise' Campaign

Rosemary Griggs, a Bay Area flight attendant who lost her father to Covid-19, refuses to give up on herself or lose hope for the future. ...

Langing's New Campaign Wants To Make Sure You Know What The Heck Landing Is

Last fall, Bill Smith, the entrepreneur behind Shipt, the same-day delivery service that sold to Target for $550 million, jumped into his...

The Power of Yes, for Creatives Who'd Rather Say No

At advertising conferences last year (remember those?), one theme from agencies persisted: the power of saying no. Saying no to clients w...

10 Steps to Smoothly Win a Virtual Pitch

In this era of Covid-19, we’re settling in for the long road ahead. Given the uncertainly of tomorrow, doing our best in new business has...

In UN Women’s Subtly Shifting Ad, Times Change as Inequality Lingers

It’s a sad reality that technology often changes more quickly than society does. Continue reading on AdWeek >

After an Agency Walkabout, Why Kate Higgins Returned to Erich & Kallman as Chief Growth Officer

There always seems to be something interesting brewing San Francisco. Like most markets, there is an anchor agency or two, and a gaggle o...

Erich & Kallman Taps Garrison For COO Role

San Francisco-based agency Erich & Kallman expanded its leadership team with the addition of Jill Garrison as its first Chief Operating ...

Erich & Kallman taps industry vet Kate Higgins as growth chief.

San Francisco-based independent agency Erich & Kallman has brought back Kate Higgins, who helped launch the shop in 2016, to serve as chi...

3 Agencies That Are Moving Away From the Traditional AOR Model

Amid massive shake-ups to how audiences consume content, clients and agencies alike are searching for the best way forward. Continue rea...

SMALL AGENCY OF THE YEAR, WEST, GOLD: ERICH & KALLMAN

Erich & Kallman isn’t afraid to get down and dirty. The San Francisco shop was behind an ad for non-profit Zero—The End of Prostate Cance...

Kelly Services : Ad Of The Day

Bored at Work? A Job Service Injected Its Spokeswoman Into Real Videos to Catch Your Eye Temp staffing company Kelly Services taps Erich ...

Mike Rowe Undergoes Actual Prostate Exam in Cancer Awareness Ad

Although prostate exams are definitely no fun, Mike Rowe and ad agency Erich & Kallman somehow managed to tackle the issue in a funny and...

AD AGE 2019 A-LIST AGENCIES TO WATCH

Erich & Kallman is well-positioned to thrive as marketers shift to more project work: The Larkspur, California-based shop launched three ...

Opinion: Here's The Solution To Bad TV Ads

I think it was Jeff Goodby who used to write about asking his cab drivers what commercials they liked. It was a good way of taking the pu...

Erich & Kallman Explores the Dark, Twisted Psychology Behind Reese’s Puffs

Continue Reading on Agency Spy >

The Real Old Spice Guy

From Smell Like A Man, Man to running his own agency, Eric Kallman speaks to Jamie Madge about creating one of the most defining comedic ...

Reese's Puffs Is What Teens Really, Really, Really, Really Want

In a tense world that seems to be losing its sense of humor while it huffs and puffs in a constant state of being offended, Reese's Puffs...

TEENS REVEAL WHAT THEY 'REALLY, REALLY, REALLY, REALLY' WANT

While a lot of advertisers these days have been enthusiastically embracing young consumers’ desire for a better world, General Mills cere...

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